Sponsorship Opportunities

As the largest producer of hot air balloon events in the country, The Balloon Glow Tour can deliver huge return on investment whether you would like to get involved with one of our individual events or the whole tour. Our larger events typically reach millions of people online alone, with even are smaller events recording at least half a million impressions. The cost of reaching that many people with our events is typically much less than you would pay a traditional media outlet with advertising - and all of our impressions are recorded as unique individuals.

What really sets us out from traditional advertising spend, however, is the core demographics that we reach. Are three core guest groups are families - typically driven by mom who is typically the key decision make in each household. We then have women aced 24 - 54 who will typically attend these events with their group of friends. Finally, we have seniors who like to come to revisit memories from the heyday of ballooning back in the 70's and 80's. What this gives you is QUALITY IMPRESSIONS rather than just scatter gun approaches used on most digital agencies which just want to give you eyeballs.

In addition to all of the pre-event exposure, we can deliver great activations on property to really drive home your message to our tens or thousands of guests. This includes experiential activations and sampling to the ultimate PR tool - your very own hot air balloon! What better way to make sure everyone sees your logo?

TOUR SPONSORSHIP

 

We have a number of opportunities for partners to join us on our nationwide adventure, including:

TOUR SPONSOR - Tour would become the "YOUR NAME HERE" Balloon Glow Tour. Activation includes high profile branding online and at the events, in addition to complimentary passes and benefits at every location and your very own CUSTOM hot air balloon!

PRESENTING SPONSOR - Your brand would benefit from high profile branding such as "The Balloon Glow Tour - Presented by YOUR BRAND". Activation includes high profile branding online and at the events, in addition to complimentary passes and benefits at every location and your very own CUSTOM hot air balloon!

TICKET PARTNER - Activation includes high profile branding online and at the events, in addition to complimentary passes and benefits at every location and your very own CUSTOM hot air balloon! Ticket sales volume also passes through your ticket company.

MAIN STAGE - New in 2022, the Balloon Glow Tour Main Stage will add live music / entertainment to our festivals for the first time. Activation includes high profile branding online and at the events, in addition to complimentary passes and benefits at every location and your very own CUSTOM hot air balloon!

FOOD COURT - Our revamped for 2022 food offering provides the perfect opportunity for a national company to partner with us to increase brand awareness while providing corporate hospitality. Activation includes high profile branding online and at the events, in addition to complimentary passes and benefits at every location and your very own CUSTOM hot air balloon!

CHAMPAGNE CLUB - Our champagne club provides entry level corporate hospitality to guests including private seating area and air conditioned bathrooms. Each guest receives a complimentary champagne toast and a tethered balloon ride on site - the free ride is weather permitting. Activation includes high profile branding online and at the events, in addition to complimentary passes and benefits at every location and your very own CUSTOM hot air balloon!

 

THE PILOT CLUB - Our top level hospitality area with hot appetizers, complimentary champagne toast on arrival and free tethered balloon ride (weather permitting). Activation includes high profile branding online and at the events, in addition to complimentary passes and benefits at every location and your very own CUSTOM hot air balloon!

WINE GARDEN - Our new for 2022 WINE GARDEN is wine sampling opportunity with a complimentary selection of wines and cheeses, private seating and air conditioned bathrooms. Activation includes high profile branding online and at the events, in addition to complimentary passes and benefits at every location and your very own CUSTOM hot air balloon!

GLOW LOUNGES - Our new for 2022 GLOW LOUNGES are a new, vibrant area to grab adult beverages with glow in the dark furniture. Activation includes high profile branding online and at the events, in addition to complimentary passes and benefits at every location.

KIDS ZONE - The Balloon Glow Tour Kids Zone gets a revamp in 2022 with new inflatables, games and activities. The area includes unlimited bounce, free face painting and other activities. Activation includes high profile branding online and at the events, in addition to complimentary passes and benefits at every location and your very own CUSTOM hot air balloon!

RETAIL VENDOR VILLAGE - Our revamped RETAIL VENDOR VILLAGE continues to grow post Covid-19 and we continue to add enhancements to make our vendor & guest experience better. Activation includes high profile branding online and at the events, in addition to complimentary passes and benefits at every location and your very own CUSTOM hot air balloon!

FIREWORKS PARTNER - As we continue to add enhancements to our hot air balloon events, the new nightly firework display will ensure a greater length of stay and add a "finale" to each night of our events and festivals. Activation includes high profile branding online and at the events, in addition to complimentary passes and benefits at every location and your very own CUSTOM hot air balloon!

PET ZONE and PET PIT STOPS - The introduction of a Pet Zone and Pet Pit Stops has been planned for a while and will be introduced post Covid-19. The Pet Zone will be an area with various pet vendors and the pit stop areas will feature water for dogs, waste disposal bins and a free treat dispenser! Activation includes high profile branding online and at the events, in addition to complimentary passes and benefits at every location and your very own CUSTOM hot air balloon!

PROPANE PARTNER - We can't operate hot air balloons without PROPANE - and we are now accepting offers from potential partners in 2022 and beyond.

OFFICIAL PRODUCTS - As a tur, we have an opportunity for various potential product partners including (but not limited to) BEER, SODA, CHIPS, CANDY, CHOCOLATE, ICE CREAM, WATER, FRUIT JUICE, COOLERS, CLOTHING and various other items.

 

For more information about how you can partner with us, please contact info@theballoonglowtour.com or call 4076151161